On the one hand, that's kind've awesome. On the other, what the hell.
Emphasis mine:
Sugar Bush loves to dress up, and has over 2,000 outfits with matching hats and accessories. Sugar Bush Squirrel has her own, posh studio with an elaborate stage and thousands of stage props, and has posed for over 5,000 photos since her modeling career began.
The mind boggles.

Keep watching and you will find her on everything from glossy photos, greeting cards, calendars, children's books, paper dolls, a stuffed animal with an elaborate wardrobe, coffee table books, coloring books, MySpace, thousands of blogs, advertisements, billboards, buses, magazines, newspapers, webnews & TV shows to military photos for our troops!
I'm clinging to the hope this is all to make money, and not a desperate bid for attention.

I am impressed by her set ups, though. 1) That's a lot of props and 2) how does she get the squirrel to hold those positions? I hope the squirrel is happy.